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Dell Outsells the Rest of IDC’s Top Five Combined in Q1 External Storage

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Dell Outsells the Rest of IDC’s Top Five Combined in Q1 External Storage

July 21, 2026
According to IDC’s June-released Worldwide Quarterly Enterprise Storage Systems Tracker, Dell Technologies ranked first among global external enterprise storage vendors in the first quarter of 2026. It achieved a 31.2% market share with a 40.8% year-over-year growth rate, nearly double the industry’s overall growth pace of 22.7%. Notably, the combined sales of the remaining top-five vendors failed to surpass Dell’s quarterly performance. This strong result reflects Dell’s consistent execution against three key enterprise priorities: private cloud flexibility, AI infrastructure built on enterprise-owned data, and native platform cyber resilience.

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Modern enterprise storage requirements have evolved beyond pure capacity and performance metrics. Customers now prioritize infrastructure that supports mixed hypervisor environments, powers AI data pipelines, and enables rapid recovery from cyber incidents without extensive architectural overhauls. Dell’s product portfolio, centered on its flagship PowerStore storage series, precisely aligns with this industry convergence trend.

Dell Enterprise Storage Market Performance (IDC Data)


In the private cloud segment, Dell targets enterprises seeking both operational simplicity and infrastructural flexibility. Leveraging Dell Private Cloud and Dell Automation Platform, customers can deploy cloud stacks from Broadcom, Microsoft, Nutanix, and Red Hat on Dell disaggregated infrastructure, free from the constraints of single hyper-converged architectures. At Dell Technologies World, Dell added support for VMware Cloud Foundation 9.1 and Microsoft Azure Local, alongside PowerStore integration with Nutanix AHV.

This architecture enables independent scaling of compute and storage while maintaining full lifecycle automation. Dell states this model cuts costs by up to 65% compared with traditional hyper-converged infrastructure (HCI), delivering a cost-effective solution for enterprises balancing IT modernization and budget control.

PowerStore serves as the core pillar of Dell’s strategy. PowerStore Elite consolidates block, file, virtual machine, and container workloads on a unified platform with broad hypervisor compatibility. It delivers up to three times the performance of previous generations, features a 6:1 data reduction guarantee, and supports non-disruptive upgrades. Its mixed-generation clustering technology allows seamless coexistence of new and legacy systems, significantly reducing operational friction during hardware refreshes.

This smooth upgrade pathway enables enterprises to adapt to evolving virtualized, database, and containerized workloads without full infrastructure overhauls, sustaining strong market traction through reliable iteration and superior performance.

Dell further anchors its AI strategy on enterprise internal data rather than generic public datasets. Its AI Data Platform, built within the Dell AI Factory framework, indexes billions of unstructured files and automates streamlined data pipelines, helping enterprises accelerate AI migration from pilot projects to full-scale production. Paired with NVIDIA Blackwell GPUs, the platform delivers up to 6x faster SQL query performance for GPU-accelerated analytics.

Underpinning these AI capabilities are Dell’s high-performance storage systems. PowerStore and PowerScale convert fragmented enterprise data into AI-ready repositories, while the new ObjectScale X7700 ultra-dense appliance boosts HDD capacity by 45% versus prior models, improving the cost efficiency of large-scale object storage deployments. Upcoming support for 245TB all-flash drives will more than triple ObjectScale’s flash density for enhanced AI workload support.

Cyber resilience serves as the third core pillar of Dell’s storage strategy, closely integrated with private cloud and AI deployments. Modern enterprises require built-in ransomware defense, protection orchestration and large-scale recovery capabilities, rather than standalone post-event security planning.

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Dell addresses this demand via PowerProtect One, which unifies data protection orchestration and storage management on a single control plane, cutting operational overhead by up to 50% while retaining robust large-scale recovery and efficient data reduction features. Its Cyber Detect solution embeds AI-powered ransomware detection into PowerStore and PowerMax systems. Validated by third-party testing, the underlying Index Engines technology achieves 99.99% detection confidence, enabling instant response and recovery upon identifying abnormal threats.

Overall, Dell integrates private cloud agility, AI enablement and cyber resilience into a unified infrastructure stack, with PowerStore acting as the foundational platform for workload consolidation, IT modernization and resilient operations. This consistent architectural roadmap lowers upgrade and integration costs for existing Dell users while demonstrating strong alignment with evolving enterprise IT priorities for prospective clients.

While Dell’s robust Q1 market growth and leading market share capture immediate industry attention, its most sustainable advantage lies in a tightly aligned product portfolio that fully addresses modern enterprise infrastructure demands.

Beijing Qianxing Jietong Technology Co., Ltd.
Sandy Yang/Global Strategy Director
WhatsApp / WeChat: +86 13426366826
Email: yangyd@qianxingdata.com
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